We have a core belief that our toxic, sedentary lifestyles are making humans, and the planet, sick. So we’re on a mission to change it.
We’re a bunch of outsiders, dreamers, entrepreneurs, rebels and activists who fight for full regeneration of our people and planet. We move furiously fast in an ever-changing ecosystem, and we also fail fast, learn, get back up and try again. To thrive in this slightly crazy atmosphere, we’re also a bunch of mates, doing cool things and supporting each other along the way.
Celebrating the outdoors isn’t just something we talk about - when the seasons change we’re out there to mark it. Exploring, sharing, workshopping, camping and enjoying local produce (and wine) is all part of it. Ideally you already love the natural world, or you are eager to get out there, learn and get involved. You’ll be supported and encouraged all the way.
We are a footwear company, a health and wellbeing company, and an evolving bunch of activists. And we’re searching for brilliant humans with exceptional skills and talent to help us make this dream into a reality.
Does the shoe fit? Read on…
This role will be key in the evolution and growth of the Vivobarefoot brand in USA. They will manage our existing network as well as growing Vivobarefoot in our health and outdoor influencer community, driving awareness and direct revenue to our online business. Success will be measured by both these factors.
You will sit within the community function of our Impact Amplification team and work closely with category teams, VIVOHEALTH and the US Region Lead.
WHAT WILL YOU BE DOING?
DRIVE GROWTH OF THE INFLUENCER NETWORK
The US network has driven up to 10% of Vivobarefoot’s growth last year. This role will continue to grow and manage the 1500 people database and benefits system.
Review and implement our 3-tiered benefits scheme for influencers in the health and outdoor space.
Working with partners across the market, but primarily focusing on LA, Denver, NYC, Austin and Florida.
The network is measured on content created/shared as the revenue it drives through the affiliate program.
The focus of the network is to drive awareness of brand activity, footwear and VIVOHEALTH barefoot education.
The roles focus is about finding new partners and maintaining them. The central team will be there for logistical support.
WHAT WE'D LOVE TO SEE FROM YOU
Passion for Natural Health is essential.
Interest and Knowledge in the performance/fitness & outdoor space.
You’ll be a clear and convincing communicator.
Demonstrated understanding of ambassadorship and influencer agreements and programs.
Experience creating communities, using social, influencer and events to help foster and grow these.
Drive to help scale a new network, using entrepreneurial skills to hit goals. The network will only grow with commitment and dedication to it.
You will be comfortable working on the ground to identify communities and possible partners, with only digital support from head office.
Ready access or contacts who we can reach out to in the launch phase of the project would be desirable.
JUST IN CASE YOU WERE WONDERING..
Due to the requirements of this role we will require candidates to be based in the US. Please note being based outside of the UK, some of our in-house employee benefits may not be applicable because of this. We're happy to chat this through - feel free to get in touch!
The successful candidate for this role will be hired as a contractor as opposed to an in-house employee.
This is a full time position.
Vivobarefoot believes that diversity is the essence of its ecosystem. We encourage diversity of thought and believe that it enables creativity and innovation to flourish. Our mission is to create a fair and equitable workplace where people thrive and are empowered to become their true selves at work. We believe that feedback and fostering collaboration will allow employees to blaze new trails and enjoy every aspect of the Vivobarefoot community.
Every opportunity for recruiting a new member of the Vivobarefoot family should be an opportunity for us to introduce fresh perspectives, talent and skills into our community. Therefore, our commitment is to recruit regardless of race, colour, nationality, religion, sexual orientation, marital or parental status, national or social origin, gender identity, age or any other characteristics protected by law. We look forward to walking this barefoot journey with you!