Sales & Community Lead - DACH
We’re on a mission to reconnect people to nature and their natural potential. Vivobarefoot creates minimalist footwear designed the way humans evolved to move-natural, connected, and free while challenging the conventional footwear industry through sustainability, regeneration, and transparency. We believe the closer people are to the ground, the more connected they are to themselves and to the planet.
As Sales & Community Lead for DACH, you are responsible for growing Vivobarefoot’s commercial presence and community ecosystem across Germany, Austria, and Switzerland.
This role blends wholesale sales, partner leadership, and community development. You will manage key retail accounts, grow our Vivo Pro / affiliate network, and develop alternative offline sales and brand touchpoints such as gyms, clinics, movement spaces, and wellness centres.
You are both a commercial owner and a cultural steward, ensuring growth stays aligned with Vivobarefoot’s purpose, values, and long-term vision.
Key Responsibilities
Sales & Commercial Ownership
Own and deliver the DACH wholesale sales plan in line with global objectives
Drive sustainable revenue growth through key accounts and carefully chosen new partners
Lead seasonal sell-in, forecasting, and order planning
Support strong sell-through and healthy long-term partner performance
Build on existing relationships in DACH region to support Vivo’s entry
Account & Partner Relationships
Build deep relationships with outdoor, barefoot-specialist, lifestyle, and health-focused retailers
Act as a trusted partner to accounts, supporting joint business planning and growth
Ensure partners understand and represent Vivobarefoot’s product philosophy and barefoot education
Develop a strong sell-thru business, using POS and relevant support tactics
Community & Ecosystem Leadership
Lead Vivobarefoot’s DACH community presence, working closely with central community and marketing teams
Manage and grow the Vivo Pro / affiliate programme across health professionals, coaches, and movement leaders
Develop alternative offline sales and brand experiences (gyms, clinics, studios, events)
Support local activations, education, and community-led brand moments
Market Development & Brand Representation
Act as Vivobarefoot’s brand ambassador in the DACH region
Represent the brand at trade shows, retail events, and community gatherings
Identify regionally relevant growth opportunities and partnerships
Track market trends, competitor activity, and consumer insights
Cross-Functional Collaboration
Work with Marketing on retail activations, launches, and storytelling
Share market insights with Product and HQ teams (assortment, sizing, consumer needs)
Partner with Operations and Finance on forecasting and execution
Report clearly on performance, opportunities, and risks
Success Profile
First 6 Months
Built trust with key DACH wholesale partners and internal teams
Clear view of which lighthouse accounts matter most for brand, credibility, and long-term growth
Defined a focused target door list across retail, health, and movement spaces
Vivo Pro / affiliate programme mapped and prioritised for the DACH market
Strong understanding of market dynamics, opportunities, and friction points
First 12 Months
Secured a small number of high-quality lighthouse doors that anchor the brand in the region
Measurable progress against a clear target-door strategy (quality over quantity)
Sustainable wholesale growth across core DACH accounts
Improved sell-through and deeper, more strategic partner relationships
Active and engaged Vivo Pro / affiliate network with clear standards and impact
First alternative offline sales partnerships live (gyms, clinics, movement spaces)
Visible, credible Vivobarefoot presence in the DACH barefoot and natural health community
18–24 Months
DACH recognised internally and externally as a model region for integrated sales and community growth
A stable mix of lighthouse doors, high-performing wholesale partners, and community-led revenue
Strong advocacy for Vivobarefoot’s mission from respected retailers and movement leaders
Clear, repeatable playbook for opening and nurturing future target doors
Tangible contribution to Vivobarefoot’s European and global growth strategy.
- Locations
- DACH
- Remote status
- Fully Remote
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